
Morocco's Tourism Boom Drives Surge in Car Rental Demand
Thanks to the recovery of Moroccan tourism, the car rental sector has experienced strong growth in 2024.

Thanks to the recovery of Moroccan tourism, the car rental sector has experienced strong growth in 2024.

The National Motorway Company of Morocco (ADM) calls on motorists to be cautious and anticipate the upcoming school holidays. The Moroccan motorway network is indeed preparing to welcome a significant flow of travelers.

In just a few years, Morocco has developed its automotive industry, becoming one of the largest exporters of cars to Europe. A rise that is making Spain tremble.

Dacia, the low-cost brand of the Renault group, is considering manufacturing an electric (zero-emission) version for the next generation of its Sandero, and could repatriate production from Morocco to Romania, in order to benefit from the ecological bonus, which can go up to 4,000 euros granted exclusively to electric vehicles produced in Europe.

The Sandero, Dacia’s star car and Europe’s best-selling model in 2024, will go electric! This was announced on Thursday by Denis Le Vot, CEO of the brand.

The Moroccan automotive market recorded sales records in 2024. Some 176,401 units, mostly city cars and SUVs, were sold last year, an increase of 9.22% compared to 2023.

The authorities of Casablanca have found a solution to put an end to the chaos of car guards that prevents the development of parking.

Well-known large companies are suspected of being involved in cases of fraud and customs evasion during the import of spare parts for cars and vehicles of various brands.

A subsidiary of the China Baoan Group industrial conglomerate is building two factories in Tangier that will be operational by 2026 and will create more than 1,100 highly skilled jobs.

Moroccans are turning more than ever to used cars for their vehicle purchases. This is evidenced by the number of transfers recorded in 2024.

The Moroccan automotive market had a dynamic year in 2024 with 176,401 new vehicles sold, an increase of 9.22% compared to 2023. However, the market has not yet returned to its record level of 2018.

European automakers are bearing the brunt of the effects of the implementation of regulations banning the production of internal combustion engines by 2035, under penalty of fines of up to 16 billion euros. To stop the bleeding, they prefer to invest in Morocco.