Topic

BIM

Morocco30 May 2025

BIM Expands Rapidly in Morocco, Adding 39 Discount Stores Amid Growing Competition

The hard discount chain BIM continued its expansion in Morocco in the first quarter of 2025 with the opening of 39 new stores. Its network now reaches 828 points of sale in a context of intensified competition due to the arrival of new players such as Kazyon, Supeco and Marjane City.

Morocco22 Jan 2025

Moroccan Retail Giant Marjane Launches Small-Format Stores to Counter Turkish Rival

In Morocco, Marjane, a subsidiary of the royal group Al Mada, has found the tactic to compete with the Turkish brand BIM.

Morocco22 Nov 2024

Turkish Retailer BIM Launches Major Logistics Hub in Marrakech

The Turkish retail giant BIM is taking a new step in Morocco by inaugurating a state-of-the-art logistics platform in Marrakech. In the presence of the Minister of Industry and Trade, Ryad Mezzour, the Turkish ambassador to Morocco and many personalities, the group officially opened the doors of this infrastructure described as strategic.