Laeticia Hallyday officially confirms relationship with Franco-Moroccan billionaire Serge Varsano
It’s official. Laeticia Hallyday has found love again with a major figure in the business world. On Sunday, January 4, the widow of the rock star publicly introduced her new partner: Serge Varsano, a Franco-Moroccan billionaire nicknamed the "sugar emperor".

The confirmation took place in front of the TF1 cameras. During a report for the Sept à Huit program on the backstage of Gims’ concert at the Paris La Défense Arena, Laeticia Hallyday made an appearance in the dressing rooms. While greeting the singer, she introduced the man accompanying her with an unequivocal phrase: "Serge, my love".
This official announcement puts an end to the rumors that had been circulating for some time. Clues had been dropped on social media, particularly through photos of shared trips between Paris, Saint-Tropez and Morocco, a favorite destination of the couple.
A giant in the agri-food industry
Beyond this romance, Serge Varsano’s profile is attracting attention. At 70 years old, this Franco-Moroccan businessman is a discreet but influential economic power. Graduated from the USC Marshall School of Business in the United States, he has been running the family group Sucden (Sucres & Denrées) since 1980.
The company is one of the world leaders in the trading of sugar, cocoa and other commodities. This dominant position earns him the nickname of "sugar emperor". His success is reflected in his regular presence in the rankings of the wealthiest people in France. In 2022, the magazine Challenges estimated his assets at 1.4 billion euros.
After her relationships with restaurateur Pascal Balland and actor Jalil Lespert, Laeticia Hallyday is now publicly displaying her affection for this industrialist with strong Moroccan ties.




