Orange Maroc will remove an advertisement installed on a Spanish motorway. The map of the Kingdom shown on the billboard included the Sahara and did not mark the borders of Ceuta and Melilla, sparking two separate controversies in Spain.
A religious influencer known as "fqih Redouane" claims that urban bus drivers in Tétouan receive a "haram salary". The reason: advertisements for gambling games displayed on certain vehicles.
An investigation by the Ministry of Interior reveals serious fraud in the management of advertising billboards in the Casablanca-Settat region . Between favoritism, illegal contracts and unpaid debts, municipalities are losing millions of dirhams.
Comedian Jamel Debbouze is the headliner of Burger King’s new advertising campaign . With his legendary humor, he promotes a toasted patty in an offbeat sequence that relies on complicity and irony.
Faced with the concern of content creators regarding the delay in Google AdSense payments in December, Bank Al-Maghrib has formally denied the rumors of a blockage. The institution assures that banking operations are functioning normally and points to an external origin of the problem.
In the midst of a budgetary austerity drive, the Moroccan National Tourist Office (ONMT) is causing a scandal. The institution has just awarded a colossal contract of over 46 million dirhams to mostly French agencies to manage its digital image. An "generous" expense that is poorly received by observers.
Concern is growing within the Moroccan digital community. As the end of the year approaches, many webmasters and content creators find themselves deprived of their usual income. The payment system of Google AdSense, usually running like clockwork, is experiencing an unexplained delay for this month of December, fueling the wildest rumors about the origin of the blockage.
Twitter has decided to share its advertising revenue with its content creators in Morocco, Jordan, Israel, the United Arab Emirates, in order to make the social network more attractive at a time when it is strongly competing with Threads.
"Morocco Smiles to You" is the new promotional campaign of the airline Royal Air Maroc . A series of visuals thus reveal Morocco in all its splendor: a natural, cultural and human mosaic.
Brussels International Airport has just launched a campaign to promote travel to Morocco.
Advertising investments in Morocco have experienced a drastic drop during the month of Ramadan, unlike previous years when they reached their peak during this fasting period.
The advertising and communication announcement sector is severely affected by the effects of the health crisis. Advertisers had to change their strategies not to sink definitively, especially since succeeding in the sector and managing to maintain a presence there requires ingenuity and innovation.