Dutch-Moroccan Model Imaan Hammam Named New Face of Boss Luxury Brand
The Dutch model of Moroccan-Egyptian origin, Imaan Hammam, is the new face of the German luxury brand, Boss.
By Sébastien A.

On Instagram, Imaan Hammam shared photos of the German luxury brand Boss’s latest campaign, captioned "#BeYourOwnBOSS". In one of the photos, the famous model wears a sparkling mini-dress, enhanced by a sharp black blazer. In another photo, she is seen sitting on the floor in a warm cardigan with a small brand bag.
Boss has also chosen Australian actor Chris Hemsworth to present its BOSS Bottled fragrance. Italian tennis player Matteo Berrettini has been selected to highlight the brand’s watches.




