Morocco is emerging as China’s preferred industrial platform to circumvent Western trade barriers. According to BMI-Fitch Solutions, the Kingdom has attracted nearly 50% of Chinese automotive investments recorded in the MENA region between 2023 and 2025.
While Nissan has just packed up and left South Africa, Volkswagen is warning Pretoria: Improving local infrastructure is no longer enough. To secure investments for the next decade, South Africa is no longer competing against itself, but against ultra-competitive hubs like Morocco .
Luxury cars are booming like never before in Morocco. This is evidenced by the results of car sales in the first six months of this year.
The Inter-Sectoral Professional Association of Electric Mobility (APIME), bringing together the main players in the sector, aims to install 2,500 functional charging stations for electric vehicles across the Moroccan territory within three years.