Marrakech: Russian tourists arrive in droves, bookings soar
Fleeing tensions in the Middle East, Russian tourists are massively turning to Morocco at the beginning of spring. The hotels in Marrakech are thus recording a record increase in bookings from this market.
The influx of this clientele in the classified hotels of the ochre city is experiencing a significant surge. The volume of planned stays shows a clear increase of 20% compared to the usual periods.
On Bladi.net: Russian tourists are increasingly looking towards Morocco
This dynamic is explained by a reorganization of traveler flows. Due to the war context, they are abandoning their traditional destinations, particularly Dubai and the entire Arab Gulf, in favor of Moroccan territory.
For now, visitors are relying on the existing air links between Marrakech and several European countries to reach the kingdom, confirming the emerging status of the city as a preferred refuge destination.
On Bladi.net: Morocco, the new "refuge" destination for Russian tourists
To consolidate this enthusiasm and sustainably capture this affluent clientele, the strengthening of the transport offer is essential. The opening of flights directly connecting Moscow and Saint Petersburg to the Moroccan city is now an urgent need.
