After nearly three years without direct flights, Israeli tourists are beginning to return to Morocco. Their return is particularly anticipated by hotels, restaurants, drivers, guides and excursion companies that had built their activity around this clientele.
Morocco has almost all the services Muslim tourists expect. Yet the GMTI 2026 ranking reveals a surprising weakness: the Kingdom does a poor job of promoting and marketing the heritage that should be one of its main advantages.
In an effort to create a climate of appeasement, the National Federation of the Hotel Industry (FNIH) has decided to extend its seduction campaign to all Moroccans. The exceptional 30% discount on hotel rates for Moroccans residing abroad is also intended for nationals, provided the stay is booked for a period not exceeding September 30.
All the signals are green to ensure fluidity and a healthy environment for all users and staff of Moroccan airports. This is the assurance given by the National Airports Office (ONDA), which has put in place a recovery plan, called "Sky-Restart", as part of the resumption, starting Tuesday, June 15, of international flights to and from the kingdom.
After three good years of glory, the first results of the year 2020 in the Moroccan tourism sector show a significant decline in tourist arrivals and hotel nights.
On the initiative of professionals, the Marrakech Convention Bureau (MCB) has just been created, in order to set up a strike force for this segment. The MCB benefits from the support of the Regional Tourism Council (CRT), the association of travel agents in the region (ARAVMS) and the association of Marrakech hoteliers.
In order to promote and give visibility to up-and-coming Oriental singers, including the Moroccan KhteK, the international audio platform Spotify has just integrated several of these most talented voices into its playlists. The initiative was launched on November 17 under the name "SAWTIK".
The Minister of Tourism announced on Thursday the existence of a new program to promote the tourism sector. Its aim is to facilitate the marketing of the Moroccan destination and to restore confidence in Moroccan and international tourists.
Up to 65% maximum reduction of the usual rate. This is the promotional offer that hoteliers are offering to national tourists. An offer that varies depending on availability, the number of nights or even weekends and public holidays.
Tourism professionals in the Tanger-Tetouan-Al Hoceima region met on Tuesday to develop a program to revive domestic tourism, which will be operational as soon as the lockdown is lifted.
Brexit is an opportunity that Morocco can use to attract more British tourists. This is what Simon Calder, a journalist for the English daily "The Independent", declared last Thursday in London.